By purchasing the Solidarity Scarf, each person becomes an active part of this initiative, turning a simple gesture into a concrete contribution to a cause that deserves attention and support.
Article: Martiform x Juliana Penteado Partnership
Martiform x Juliana Penteado Partnership
Martiform presents the Solidarity Scarf, the result of a collaboration with Juliana Penteado born from the desire to use design as a vehicle to support a cause with real impact. This initiative reflects the brand’s commitment to promoting projects that go beyond aesthetics, contributing to awareness and support for relevant causes.
More than just an accessory, the Solidarity Scarf was conceived as a symbol of connection, care, and purpose. The piece combines creativity and meaning, demonstrating how fashion can also play a social role, bringing people and communities together around a common goal.
Within this initiative, 100% of the profits from the sale of the scarf will be donated to APAMCM — Portuguese Association for Support to Women with Breast Cancer, directly contributing to the work carried out by the association in supporting and assisting women facing this reality.
From the concept to the development of the piece, every detail was intentionally designed, reinforcing the belief that fashion can also be a way to create positive impact.
