PROFARTIC, LDA
Internationalization through E-commerce
Project Title: Profartic, Lda - Internationalization via E-commerce
Project Code: 19446
Main Objective: Strengthen SMEs’ business capabilities for internationalization via E-commerce
Region of intervention: Braga
Beneficiary entity: Profartic, Lda
Approval date: 2025-11-01
Start date: 2024-10-15
Completion date: 2026-06-30
Total investment: €25,000.00
Total eligible cost: €25,000.00
PRR (Recovery and Resilience Plan) / Next Generation EU incentive: €12,500.00
Martiform’s brand internationalization project, centered on digitalization, aims to strengthen the company’s international presence through an e-commerce strategy based on website optimization, the development of digital marketing initiatives, and the integration of operational support tools, with a view to increasing sales abroad and improving operational efficiency.
As a result of the project’s implementation, the e-commerce platform was strengthened and optimized through the introduction of new features, the integration of operational support tools, and an improved user experience. The company joined an international marketplace and strengthened its digital presence in the Spanish, French, and Italian markets. The initiatives carried out increased the brand’s visibility, strengthened its presence in international markets, and created better conditions for attracting and converting customers through digital channels.
Completed